Add Yahoo as a preferred source to see more of our stories on Google. All products featured on Allure are independently selected by Allure editors. However, when you buy something through our retail ...

Whether you’re looking to enter a new era post-breakup or just want to spice things up, changing your hair color is the way to go. But at the same time, committing to a new color can be a pretty huge ...

Millie Bobby Brown has adopted a new hair color that's very trendy for fall 2025: "dark cherry hair". With the release of season 5 of "Stranger Things", the British actress traded her blonde and ...

After months of hunkering down, spring finally pulls beauty routines out of maintenance mode. Anything a little showy feels ...

TikTok has seen its fair share of beauty trends come and go — from cloud skin to crying makeup to the anti-mascara look, it can be hard to keep up with them all. And now, a new TikTok-viral beauty ...

It’s that time of year again: As days become shorter and the weather gets colder, it’s time to embrace your dark side with fall hair colors. Warm tones and pumpkin-spice-inspired hues are currently ...