As small business owners set their price for their products and services, understanding the value and time is critical. The higher the quality of the product or service, the higher price customers are ...

Since reaching a peak of over 9% in 2022, inflation appears to finally be cooling for the average consumer. As costs rose over the last two years, companies across the globe have worked to protect ...

I believe BIGC is well-positioned to capture market share in the growing e-commerce market, particularly in the Enterprise sector. The company's focus on improving its Enterprise solution and ...

LONDON--(BUSINESS WIRE)--Infiniti Research, a market intelligence solutions provider, has recently announced the completion of their latest competitive pricing strategy for a fast food company. During ...

There was a time when software pricing lived in a spreadsheet, far from the product itself. That time is over. In today’s world of usage-based pricing, AI-native tools, and real-time infrastructure, ...

LONDON--(BUSINESS WIRE)--Quantzig, a global data analytics and advisory firm, that delivers actionable analytics solutions to resolve complex business problems has announced the completion of its ...

Learn how to create a plan that outlines the vision, goals, and actionable steps to guide the development and launch of a product. A product strategy is the road map for a product. It encompasses the ...

The case study focuses on VidMorph, a SaaS company in the video production software business. This fictional company needs a pricing strategy for its new video editing platform (also called VidMorph).